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How Live Chat Can Boost Sales For Your Company

Posted on 02 Apr 2018 in help desk software | 0 comments

With endless options that can enhance the user experience and create more value for your visitors, how should you go about prioritizing opportunities? Which out of all choices can keep your brand competitive, while increasing the number of sales?

Out of the endless tactics to attract and convert them into customers, live chat is one of the best marketing tools.

Live chat can increase conversation rates by up to 20% which means more sales for you!

Below are few reasons you need live chat to increase your sales.

  1. Builds Trust

Decision makers and their teams search online to first understand their problem and then to come up with a solution.  As they move through the funnel, live chat can help your buyers feel confident about their purchase.  When a potential customer is unsure about the details of your special, or needs to find out more information, he or she expects an instant answer to their question before making their purchase.

  1. Help Buyers on Their Journey

Customer education is the basis of marketing today, and the capability of live chat to answer questions right away creates a very personalized experience for the buyer.  This very personalized chat feature helps customers overcome specific objections and turns them into paying customers.

  1. Improves Customer Satisfaction

Customers find that live chat is very helpful.  Customers get their questions answered in a timely manner, and this translates to more sales.   Many studies even show that customers are more likely to return to a website if the website offers live chat.  When your customers are satisfied, it creates repeats customers which leads to an increase in sales.

  1. Increased Leads

We’ve all done it before.  You are searching for product or service and debating between multiple businesses.  Your customers do the same thing!  Using live chat on your website will help you engage prospective clients, which will increase leads.  You can provide assistance and collect valuable information to reach out to the customer through email or phone.  This makes contacting a business much easier because most people do not want to be put on hold.  Doing this ultimately helps them to make the decision to work with your business. Customers who use live chat are more likely to go with your company.

  1. Helps Create a Strategy

Live chat offers a look into what your customers want and need from your company.  Chat transcripts can help you analyze interactions between your customers and your agents so you can make better decisions in the future.  With live chat, you can see where the person is located, what website they came from, what type of device they are on, and what pages they searched on your website.

  1. They Can Multitask

Given that most people are searching through websites on their mobile devices, it is important to cater to them.  Live chat does just that.  Live chat allows them to look at your website and ask questions as they are thinking of them.  Knowing that someone is a click away to answer any question is encouraging.

As you can see, live chat is helpful in many ways and can greatly increase your sales. If you are interested in live chat, please contact us today!